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Office Blocks Tech Industry Focus – See how major brands are using playful desk media for marketing communications
As an industry renowned for innovation, there is an expectation for tech industry marketing to be especially novel and innovative. Communicating complex ideas in an engaging way is yet another challenge for MarComms.
Rubik’s Cube and Magic Concepts ranges offer the double advantage of captivating tech-minded audiences while communicating technical messages in a simple way thanks to images, messages – and even through video with our AR options. This is why so many Fortune 500 companies use our items for their client events, seminars, or employee communication/onboarding.
Enjoy discovering some of our case studies
Meta – Brand Awareness
Meta promoted Meta Quest for Business using the 3-Panel Pen Pot which provided ample space to introduce the product. A QR code linking to further information was also printed on the pen pot. With the long-term desktop exposure the information remained handy for recipients.
3-Panel Pen Pot
- An amazing cube pen pot that unfolds into a panoramic billboard right on people’s desk
- Made with recycled plastic
- A large print area with full colour customization.
- Size unfolded – 210x70x23mm, closed – 70x70x70mm
- Magnetic closure
Git Hub – Convention Giveaway
Git Hub used the playful and iconic Ruik’s Cube 3×3 to reinforce it’s brand as a VIP gift.
Rubik’s 3×3
- The Rubik’s Cube is available as the iconic 3×3 form, or a simplified 2×2 cube.
- Made with recycled plastic.
- Full colour customization on all faces.
- Both the 3×3 and 2×2 are available in a range of sizes – 57mm / 38mm / 24mm.
Huawei – Calendar /VIP Gift
The multiple panels of the Magic Diamond allowed Huawei to create a desk calendar that also communicated on several of the company’s main product lines.
Magic Diamond
- A folding puzzle folds through a sequence to creating a series of shapes including a cube and diamond.
- Made with recycled plastic and with a magnetic closure.
- Full colour customization on multiple panels.
- Two sizes available – large (7cm) and mini (5cm).
LinkedIn – Employee Engagement
As part of their branding strategy, LinkedIn distributed the Rubik’s Twist mini to employees in order to encourage creativity while building brand awareness.
Rubik’s Twist Mini
- The Rubik’s Twist/Snake was invented by Ernő Rubik himself.
- Promoting creativity, the Twist’s multi-dimensional twist engineering allows multiple configurations and shapes.
- 36 panels.
- Made with recycled plastic.
- Mini and standard sizes available.
Infosys – Staff Onboarding
Infosys’s new employees were welcomed to the company with a gift of a Magic Tile with an AR experience that communicated on corporate values and also created a memorable experience.
Magic Tile
- The Magic Tile folding puzzle is often selected for its panoramic panels, allowing a company to include a series of large images in the folding sequence.
- A great option for mailing when combines with an optional gift box.
- Made from recycled plastic.
- Full color customization.
VMWare – Service Promotion
The Rubik’s Spinner, an engaging fidget toy, was an inspired promotional gift for tech consultants and programmers, literally keeping the brand in their clients’ hands.
Rubik’s Spinner
- Entertaining, calming, focus-building – introducing the Rubik’s Spinner fidget toy
- Made with recycled plastic
- Full colour 6-side customization
IBM – Event Giveaway for Clients
IBM used the Rubik’s cube as a VIP giveaway to promote their Cloud and IA services in an original and fun and way at a customer event.
Rubik’s 3×3
- The iconic 3×3 Rubik’s cube, also available with a stand
- Made with recycled plastic
- Full colour customization on all faces.
Oracle – Brand Awareness
Global computer technology giant Oracle chose the Magic Cube, a folding puzzble, to help promote the company’s Autonomous Database services in an engaging way.
Magic Cube
- Folding puzzle with magnetic closure.
- Made with recycled plastic.
- A large print area with full colour customization.
- Available in a range of sizes – 7cm (bestseller), 3cm, 5cm, 8cm, or 12cm.
Google – Conference Giveaway to promote Cloud Solution
Google chose the Pop Up Phone Stand as a practical gift at an event to introduce the Google Cloud Developer Center. Visitors could use the phone stand to hold their phone while they accessed the cloud platform.
Pop Up Phone Stand
- A mailer-ready Pop Up Phone Stand that folds flat to fit in your wallet or pocket. Ideal for applications where the phone is used to link client to the online product.
- Functional with long-term appeal
- Paper construction
- Full colour customization
BeTech – Product Portfolio
The multiple panels of the Magic Flip Pen Pot were used to display BeTech’s range of products in a gift for customers. The pen pot would serve as a long-term reminder of BeTech’s range.
Magic Flip Pen Pot
- An engaging pen pot that unfolds into a series of different formats
- Made with recycled plastic
- Full colour customization on all faces.
- Magnetic closure
- Unfolded – 140x35x70mm, closed 70x70x70mm
NTT – Event Giveaway for Clients
NTT used the Rubik’s Cube as a desktop reminder for staff and customers of the company’s corporate values.
Rubik’s 3×3
- The iconic 3×3 Rubik’s cube with a stand
- Made with recycled plastic
- Full colour customization on all faces.
Contact the Intermed team for suggestions and samples for your pharma and health tech sector marketing.
Why Choose 3D Media
- Playful and engaging: All 3D Media invite play and interaction, whether it is a twisting Rubik’s puzzle or a folding Magic Concepts puzzle. This engagement puts a value on the product which ensures the effectiveness of 3D Media as a marketing medium.
- Eco-friendly: Most of our 3D Media products are made with recycled plastic, or are paper based so that they will easily break down after use. In addition, the products have value so are not instantly put in the trash like so many other promotional goods.
- Effective communication: we learn when we are engaged and 3D Media is designed to draw attention to your messaging. In particular, the multi-panel and customizable Magic Concepts range allows for story telling and communication of more complex ideas.
- Long-term appeal: Our 3D media products are designed to bring value to a user’s life, whether it be as a plaything or a functional item such as a pen pot. This means that 3D media products provide users with an ongoing reminder of your marketing message for a far longer period than many other disposable products.
